AUTHOR: Rhonda Carges
Marketing for Group Travel: Building Solid Relationships with Tour Operators
Group travel is a significant segment of the tourism market, and if you want to see those buses pulling up to the curb and filling…
Creating Sample Travel Itineraries – Dos and Don’ts
Creating sample travel itineraries in the tourism industry is simply a must. They are an opportunity to highlight the many assets and treasures in your…
Under, around and in between: Hidden gems in tourism
The idea of overtourism has been discussed in the United Kingdom and Europe for more than twenty years but only in the past 5 years…
Financial Benefits of Group Travel
Tourism is an economic engine. Pre-Covid, the economic impact of tourism was at an all-time high, generating $1.9 trillion in 2019 and supporting over 9.5…
Insights from TAP Dance 2023
Travel Alliance Partners (TAP) was established in 2001 as an organization of premier North American Tour Operators who offer unique products from more than 500 destinations worldwide. From…
Outdoor Recreation Trends
Outdoor recreation trends are constantly evolving. Before 2020, the issue of overtourism was prominent as major attractions were being crowded and overrun by tourists. During…
Increase Foot Traffic with Motorcoach Business – 11 Ways to Become Group Ready
Working in the travel and tourism industry allows us to get to know organizations that rely on visitors to their communities to help grow their…
4 Tips for a Successful FAM Tour
In the wonderful and exciting world of tourism marketing, various tactics are used to market a destination. One of these is hosting a familiarization tour,…
Collaboration Toolkit
Our first research study confirmed that collaboration is a constant in the travel, tourism and hospitality industry. It is not a matter of if, but when and how, organizations will collaborate together. Our latest study reveals how organizations are putting collaboration into operation and how they are setting up systems and processes so that collaboration becomes a strategic part of the organization.
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