Adapting Your Media FAM Trip to a Changing Landscape
If you work in Travel and Tourism PR, FAMs are your most effective tool. It’s that simple. But really, FAMs (familiarization trip) are wildly popular in…
5 Pieces of Content You Need in Your Travel Media Kit
Although the world of marketing and public relations is constantly changing, a media kit is still an important aspect of working with the media. Media…
- Content Development (6)
- Facebook Advertising (4)
- Social Media (22)
- TikTok (1)
- Crisis Communications (1)
- Influencer Marketing (7)
- Travel PR (32)
- Destination Marketing (136)
- Group Travel (27)
Collaboration Toolkit
Our first research study confirmed that collaboration is a constant in the travel, tourism and hospitality industry. It is not a matter of if, but when and how, organizations will collaborate together. Our latest study reveals how organizations are putting collaboration into operation and how they are setting up systems and processes so that collaboration becomes a strategic part of the organization.
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