Digital Marketing

Digital marketing is marketing- we understand there is not much of a difference anymore. It’s not supplemental- it’s a pillar of driving awareness, engagement and traffic. We create robust content calendars, award-winning newsletters, and boast impressive engagement on our client's social media channels. We understand the nuances of creating client content, and can write about anything: from snowstorms to candy stores and beyond. We're experts at learning and developing the perfect tone. From a sarcastic, snow-loving season to spooky specters, we’ve got it down.

Campaigns with Digital Power

Digital marketing is most powerful as part of a full marketing and PR campaign. Here are a couple of examples of successful campaigns we've run with digital marketing as a component of the plan:

Beyond the Boost: Digging in to Facebook Advertising

Beyond the Boost: Digging in to Facebook Advertising

By Camille

This year, I have been digging deeper into the complexities of the Facebook advertising platform, which has expanded with the…

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#TrendingNow: Hashtags and the Tourism Industry

#TrendingNow: Hashtags and the Tourism Industry

By Jessica

As someone who spends a lot of time on social media, I think it’s about time we talk about travel…

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Easy Research with Online Surveys

Easy Research with Online Surveys

By Nicole

I spent three days last month kicking off a research study for our client, the Finger Lakes Regional Tourism Council. The…

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