Facebook Advertising

We provide optimized advertising campaigns on Facebook with dedicated monitoring and reporting. Our team has extensive experience in the Facebook advertising platform, and is constantly learning to keep up with the updates on the ever-changing platform. In fact, our team also has direct access to priority support and strategic consultation at Facebook through their Marketing Expert program.

How to get started with Facebook Ads

Take your advertising to the next level when you leave the "Boost" button behind. Learn the ins-and-outs of Facebook's Ads Manager as well as best practices in this presentation by Consultant Camille Zess.

Beyond the Boost - Facebook Advertising

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How to use Facebook Ads for Tourism

How to use Facebook Ads for Tourism

By Camille

Facebook advertising is one of the most affordable digital ad channels around. It’s also where a majority of people are…

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Marketing and PR Strategy with the PESO Model

Marketing and PR Strategy with the PESO Model

By Camille

I’ve been hearing a lot about needing strategy from potential clients lately. They are running a business or organization with…

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Marketing Tactics for Small Budgets and Big Reach

Marketing Tactics for Small Budgets and Big Reach

By Colleen

When it comes to destination marketing, most tourism organizations are working with limited budgets, small staff size and big goals.…

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How Catskills Trout Tales Used Facebook Split Testing Tools To Optimize Their Budget

How Catskills Trout Tales Used Facebook Split Testing Tools To Optimize Their Budget

By Camille

Facebook split testing tools improved a lot on the advertising platform this year. What was once a manual process of…

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Facebook & Tourism Marketing: Best Practices

Facebook and Tourism Marketing: Best Practices

By Jessica

Social media and tourism marketing go hand in hand. Taking on social media can be challenging, especially with limited time…

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What the heck is a Facebook Pixel?

What the heck is a Facebook Pixel?

By Camille

A Facebook pixel is used in Facebook advertising to measure online activities beyond the link click to your website. Measurement…

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