How this Case Study may be relevant to you: This annual campaign required creative problem solving to develop a touchless virtual component to encourage visitation and engagement. It involved development of a gamification strategy from concept through execution. We helped Wayne County turn their paper-and-stamp brochure into an app that saw over 8,000 unique visitors and…

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How this Case Study may be relevant to you: This campaign used the PESO model to develop a holistic approach to marketing, driving visitation and hotel occupancy within a destination. We earned 5.61 million media impressions in just four months, created video content that received 18,038 YouTube views, and 52,036 Facebook views. The campaign was covered…

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