Creating Itineraries for FIT Travel

The United States is a highly sought-after tourist destination for people all around the globe. For those of us in New York State, we are…

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Education in the Tourism Industry – It’s Everywhere!

At Break the Ice Media, part of our mission is to be lifelong learners.  Learning opportunities are encountered daily.  Obtaining new understandings and information is…

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Attracting Chinese Tourists

Tourism is one of the leading industries in New York State, providing an economic impact of more than $100 Billion annually. In a very broad…

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Maximizing and Proving Tradeshow ROI

What’s the value in attending a tradeshow? Most tradeshows keep a list on their website with reasons to justify the investment of a booth at…

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Travel Marketing Tips from a Tourist’s Perspective

Recently, I had the chance to spend two weeks in the Mediterranean – visiting Venice, Italy, three Greek Islands, Montenegro, and Croatia. As any true…

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Relationship-Building through eNewsletters

The most important single ingredient in the formula of success is knowing how to get along with people.—Theodore Roosevelt When new accommodations and attractions signaled…

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Four Components of the Sales Funnel

If you think what you do for a living has nothing to do with sales, think again. There’s not much that doesn’t include at least…

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