Travel Technology – Disruptor or New Normal for Tourism Marketing?

By Nicole | January 12, 2018

Travel technology has been on my mind a lot lately. 2017 was the year that I became Board President of Digital Rochester, a technology organization for professionals working in established and emerging technologies in the Greater Rochester area. I have been involved with the organization since 2009. It is always an interesting conversation when other members…

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The Best of Break the Ice Media in 2017

By Jessica | January 10, 2018
The best of break the ice media in 2017

Before we really dive into 2018, we at Break the Ice Media wanted to take a moment to reflect on the past year. It was a busy, yet rewarding year, full of growth, winter fun, and the perfect amount of wine. Below we’ve gathered up our top 5 blogs of 2017. These were our most…

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5 Destination Marketing Campaigns That Blew Us Away in 2017

By Sarah | December 15, 2017
5 Destination Marketing Campaigns That Blew Us Away in 2017

As we approach the end of 2017, and wrap up our own destination marketing campaigns, it’s fun to look back at some of the most memorable marketing moves of the past 365 days. The tourism industry – and tourism marketing – are best when they’re fun. I appreciate marketers with an open mind, a sense…

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