Easy Research with Online Surveys

By Nicole | August 19, 2015
Easy Research with Online Surveys

I spent three days last month kicking off a research study for our client, the Finger Lakes Regional Tourism Council. The purpose of the study is to increase visitation to the 14 county Finger Lakes Vacation Region through an in-depth destination market analysis and companion strategic marketing plan. We met with stakeholders throughout the Finger Lakes…

Read More

BTI wins a 2015 PRism

By Camille | June 26, 2015
BTI wins a 2015 PRism

The path to a PRism in 2015 started, for us, in August 2014. Nicole, Sarah and I attended the PRism Awards on June 18, 2015, and won a PRism for our work in media relations for the Casa Larga Purple Foot Festival.  Here’s how we got there: Casa Larga’s annual Purple Foot Festival is a celebration…

Read More