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Welcome to Destination on the Left

You've arrived at Destination On The Left - a podcast focused on the travel and tourism industry, exploring successful collaborations, creative marketing ideas and best practices. Host Nicole Mahoney interviews Destination Marketers, Industry Leaders, Consultants and businesses in the tourism industry. Listen as we explore consumer marketing programs, travel trade marketing programs, lessons learned and successes achieved for these travel & tourism professionals.

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Episode 198: Overcoming Hurdles of the Digital Travel Market, with Thomas Mueller

Thomas Mueller has more than 20 years of experience in the Hospitality and Tourism sector, working for brands like TUI and Thomas Cook in eight different countries and cultures. His focus on digital marketing and distribution, the turnaround of hospitality and tourism businesses, and the opening of hotels has made him a Digital Native Hospitality…

Episode 197: Leveraging Data to Navigate the Early Stages of Recovery, with James Sauter

James is Partner and Co-founder of Rove Marketing, a leading tourism data, analytics, and consulting firm. They are focused on helping tourism organizations become more data-driven, so they are better positioned to navigate change, maximize travel visitation, and ultimately drive revenue growth. He brings over 20 years of strategic knowledge in CRM, customer experience management,…

Episode 196: Building a Forward-Thinking Business Strategy, with Nicole Mahoney

In Destination on the Left’s solocast episode, we share the process that our team recently developed to reset our forward-thinking mindset. We found that when you challenge yourself and your team to move past the perceived limitation of uncertainty and stay focused on the future, many opportunities will appear. This solocast will discuss our company’s…

Episode 195: How Museums are Adapting to the Global Pandemic, with Erika Sanger

Sanger is the leading ambassador and advocate for museums in New York State. She produces programs that promote best practices and deepen connections with members and constituents. She also seeks out new programs and funding opportunities for museums and the organization; maintaining and developing relationships with stakeholders including museum professionals, industry partners, state and federal…

Episode 194: Navigating a Global Pandemic in the Group Travel Industry, with Kate Scopetti

Kate Scopetti is living a full life revolving around a passion for travel. This, plus an exceptional ability to develop super creative and truly unique experiences, naturally led to the creation of the categorically successful Mid Atlantic Receptive Services, (MARS) and its subsidiaries: Go Performing, Go Student Tours, Go Sports Tours, and SoccerTours.net. Destination on…

Episode 193: Content Strategy at Starved Rock Lodge, with Kathy Casstevens

Kathy Casstevens is the Marketing Director at Starved Rock Lodge. She is also a photographer, tourism professional, and lover of nature. Kathy launched GnatTravel a year ago to promote travel in a different way. She is also the chair of the LaSalle County Tourism coalition. Destination on the Left is joined by Kathy Casstevens, the…

Episode 191: Building the Botanical Brand in Ottawa, IL, with Curt Bedei

Curt Bedei is the Executive Director for the Ottawa Visitors Center in Ottawa, Illinois. He was hired in 2011 as a Graphics Design Manager to handle the botanical brand management. Since then, Curt has worked his way up, earning a certificate in not-for-profit management and stepping into his current role as Executive Director in 2015.…

Episode 189: Sustainability Through Storytelling, with JoAnna Haugen

JoAnna Haugen is a seasoned writer, speaker, and founder of Rooted, a solutions-storytelling platform. Her work has been published in more than 60 print and online publications, including Fast Company, Popular Science, Mongabay, BBC, and CNN. Her time as a returned Peace Corps volunteer, commercial travel writer, intrepid world traveler, international election observer, and American…

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