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Welcome to Destination on the Left

You've arrived at Destination On The Left - a podcast focused on the travel, tourism & hospitality industry, exploring successful collaborations, creative marketing ideas and best practices. Host Nicole Mahoney interviews Destination Marketers, Industry Leaders, Consultants and businesses in the tourism industry. Listen as we explore consumer marketing programs, travel trade marketing programs, lessons learned and successes achieved for these travel & tourism professionals.

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Episode 291: Innovative Ways to Stand Out and Promote Uniqueness as a DMO, with Jason Jordan

Jason Jordan joined Finger Lakes Tourism Alliance in February of 2022 with a diverse background in the areas of nonprofit organization management, journalism, public relations,, and public policy consulting. In his new role, Jason leads the organization’s multi-channel approach to public relations, social media, and communications and facilitates marketing strategies. Former places of employment include…

Episode 290: Studying Sustainable Tourism Management at Paul Smith’s College, with Professor Joe Conto, Professor Eric Holmlund, and Associate Professor Kelly Cerialo

Professor Joe Conto: JoeConto is a Professor at Paul Smith’s College in the Northern Adirondacks of New York State. He has nearly 40 years of experience in the hospitality industry in all facets, from food & beverage and events to high-end lodging and country club management. After visiting the Frankenstein Wax Museum in Lake George,…

Episode 288: Creating a Stellar Experience for Astro Tourists, with Michael Marlin

Marlin is the quintessential Renaissance man and has led a life that reads like a novel—running away with the circus, seeing the world with his juggling act, living in a tree house in the jungle, writing and illustrating a book, dreaming up an illuminated show that would go on to play internationally, inventing a one-of-a-kind…

Episode 287: DMOs Role in IT and Data Management, with Andreas Weissenborn

Introduced to the industry by a random internship application to Visit Baltimore, Andreas Weissenborn began an unexpected career that left him with a continued passion for tourism. He is currently the Vice President of Research and Advocacy for Destinations International, and he leads the research and advocacy efforts of the entire organization with an eye…

Episode 286: Effective Strategies for Digital Marketing, with Debbie Miller

Big-picture and detail-oriented, Debbie is a marketing communications specialist who has worked in digital marketing, content development, and social media for over 15 years. A motivated digital marketer, she brings a unique perspective from her brand, agency, and consulting experience. Debbie debuted Social Hospitality as a side project in 2011 before transitioning to the brand…

Episode 285: Developing Tourism with the Akwesasne Mohawk Nation, with Penny Peters

Penny Peters is a member of the Akwesasne Mohawk Nation. She is the Manager at Akwesasne Travel. Penny has been an integral part of the establishment of Akwesasne Travel and furthering the development of the tourism industry in Akwesasne. Penny is currently working to promote Akwesasne Travel through marketing, partnerships, and awareness of indigenous culture.…

Episode 284: Creating Your Authentic Brand Story, with Karley Cunningham

Brand Strategist & Business Growth Accelerator Karley Cunningham takes businesses from overcrowded, competitive spaces out into blue ocean territory where they can confidently stand out and thrive as brand leaders in their sector. Companies that want to be distinct in their marketplace retain Karley to sharpen their positioning and differentiation strategies to cut through the…

Episode 283: Insights into the DEI Journey, with Sophia Hyder Hock

Sophia Hyder Hock is the Chief Diversity Officer for Destinations International. In this role, Sophia provides thought leadership and strategic direction for designing and implementing Equity, Diversity, and Inclusion (EDI) resources, tools, and services for association members and the broader tourism industry. Sophia has created sustainable social inclusion frameworks for over 20 years. Prior to…

Episode 282: Empowering Women in Leadership, with Hannah DeMaio

Hannah DeMaio is the Vice President of Brand Strategy of Women Leading Travel & Hospitality, the sister community to Women in Retail Leadership Circle. Women Leading Travel & Hospitality is a unique, members-only networking group that offers executive women in the travel and hospitality industry a place to learn, connect, and grow through an unparalleled…

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