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Welcome to Destination on the Left

You've arrived at Destination On The Left - a podcast focused on the travel, tourism & hospitality industry, exploring successful collaborations, creative marketing ideas and best practices. Host Nicole Mahoney interviews Destination Marketers, Industry Leaders, Consultants and businesses in the tourism industry. Listen as we explore consumer marketing programs, travel trade marketing programs, lessons learned and successes achieved for these travel & tourism professionals.

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Episode 217: Collaboration in Recovery, with Lisa Doerner

Lisa Doerner’s background is in marketing and operations, but her path into the travel and tourism industry is an unusual one. She started her career working for a large corporation in product marketing, and then working as an Executive Director for a technology association. These roles set the groundwork for her current position as Executive…

Episode 216: The Human Element in Travel and Tourism, with Jennifer Lazarz

Jennifer Lazarz has worked with the City of Gallup for over five years, four of which have been as its Tourism and Marketing Manager. Jennifer’s projects with the City of Gallup include the execution of the 2015 LEDA Grant for Historic Theatres at the historic El Morro Theatre, serving on the team for design and…

Episode 214: Staying Competitive in a Global Pandemic, with Tim and Janine Caschette

Husband and wife team, Tim and Janine Caschette, opened Avvino in 2013. The restaurant focuses on seasonal, American cuisine with an International twist and is known for its expansive and highly-curated wine program. Destination on the Left is joined by the husband and wife team, Tim and Janine Caschette. They are the owners of Avvino,…

Episode 212: Small Town Tourism, with Eric Patrick

Eric Patrick is a lifelong marketing professional earning a degree in Advertising from Washington State University. He spent the first 10 years of his career working for small advertising agencies in Portland, OR and central Washington State. Through that experience, he started marketing fruits and vegetables extensively around 2000, working for one of the largest…

Episode 211: The Power of Collaboration in the Travel and Tourism Industry, with Susan Baier

A marketing strategist for over 30 years, Susan Baier founded Audience Audit in 2009 to help organizations understand their best audiences based on attitudes and needs rather than just demographics or purchase behavior. She develops custom segmentation research for marketers and agencies around the world, supporting their efforts to create marketing initiatives that are more…

Episode 210: The Impact of Culture and Leadership During the Pandemic, with Tammy Blount-Canavan

Tammy Blount-Canavan has a passion for elevating leadership and team performance. She has had a standout career developing high-performance teams of staff, boards, and community organizations. Tammy provides relatable and innovative leadership to bring out the best in organizations and individuals. Tammy’s career has spanned 30+ years and two countries, including executive leadership at Tourism…

Episode 209: Maintaining Focus Through the Hurdles of 2020, with Pascale Bernasse

Twenty years ago, Pascale Bernasse fulfilled a lifelong dream and began a career in the travel industry. Today, that dream remains a reality for her as the co-owner and President of French Wine Explorers. Bernasse started working in the travel industry in 2000 after leaving a corporate career that had left her uninspired. Taking a…

Episode 208: The ‘Why’ of Destination Marketing, with David Holder

As a tourism professional for over 25 years, David Holder co-founded Clarity of Place with a hands-on understanding of what destination leaders need to be successful. David leads stakeholder engagement efforts and crafts tactical plans to ensure destinations are equipped with the data and industry insights to react to changing environments but still attain their…

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