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Welcome to Destination on the Left

You've arrived at Destination On The Left - a podcast focused on the travel and tourism industry, exploring successful collaborations, creative marketing ideas and best practices. Host Nicole Mahoney interviews Destination Marketers, Industry Leaders, Consultants and businesses in the tourism industry. Listen as we explore consumer marketing programs, travel trade marketing programs, lessons learned and successes achieved for these travel & tourism professionals.

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Episode 173: Market Research: A Roadmap Through a Pandemic, with Amir Eylon

A thirty-plus year veteran of the Travel & Tourism industry, Amir leads the entire Longwoods International team responsible for the development and execution of all facets of the organization – from program development to customer acquisition and retention. He joined Longwoods in 2015 from his previous role as Vice President, Partner Engagement with Brand USA,…

Episode 172: Leadership in Times of Crisis, with Nicole Mahoney

In this solocast episode of Destination on the Left, BTI’s Nicole Mahoney shares her thoughts surrounding the impact of the Coronavirus on travel and tourism since the pandemic took hold. She discusses the components of great leadership and mental strength and explains the importance of each in times of crisis. What You Will Learn in…

Episode 171: Proactive Steps for DMOs Facing Coronavirus, with Nicole Mahoney

In this solocast episode of Destination on the Left, Nicole lays out some of the frameworks and strategies that have helped BTI maintain its composure as we respond to the initial fallout of the Coronavirus Pandemic. What You Will Learn in This Episode: BTI’s initial thoughts on the Coronavirus Pandemic How the Coronavirus Pandemic is…

Episode 170: Marketing Ohio’s Largest Playground, with Scott Hutchinson

Scott Hutchinson is the Director of Marketing & Communications for the Warren County Convention & Visitors Bureau and has been with the WCCVB since June of 2014. Scott oversees the bureau’s marketing efforts, managing its advertising and public relations campaigns, as well as the production of its blog content, e-newsletters, and annual Visitors Guide. Prior…

Episode 169: Tourism and the Wine Business, with Scott Osborn

To Scott Osborn, Rochester native, the acquisition of Fox Run Vineyards was the natural culmination of his passion for wine and commitment to the industry. The son of two professors, Osborn’s first interest was international politics. Attending the Friends World College, a unique university with campuses all over the globe, he studied in Kenya, India,…

Episode 168: Experiential Marketing in Travel and Tourism, with Paul Soseman

Paul Soseman is the founder and CEO of Department Zero, an experiential marketing agency based in Kansas City, MO. Paul began his career 20 years ago, running the marketing department for a consumer electronics retailer where he oversaw a multi-million dollar advertising budget and created special events and promotions that ultimately became a primary driver…

Episode 167: Discover Your True Story, with Kristen Jarnagin

With more than 20 years of experience in the tourism and hospitality industry, Kristen Jarnagin oversees the official regional organization charged with furthering Long Island’s $6.1 billion tourism economy. A Long Island transplant from Arizona, Jarnagin’s vast knowledge of the tourism industry spans from state tourism marketing, branding a luxury resort and serving as a…

Episode 166: Lessons of Extreme Leadership, with Steve Farber

Listed on Inc.’s listing of the Top 50 Leadership and Management Experts in the world, and #1 on Huffington Post’s 12 Business Speakers to See, Steve Farber is a bestselling author, popular keynote speaker, and a seasoned leadership coach and consultant who has worked with a vast array of public and private organizations in virtually…

Episode 165: Collaboration, Digital Marketing, and Data, with Marsha Walden

Marsha Walden is the President and Chief Executive Officer for Destination BC. A lifelong British Columbian, Marsha’s career spans corporate leadership roles in marketing, strategy, transformation, operations, communications, and social responsibility. Marsha holds a Bachelor of Commerce from the University of British Columbia, loves to travel, and takes full advantage of family life in our…

Episode 164: Lead with Your Mission, with Dr. Chris Kuhar

Executive Director of Cleveland Metroparks Zoo since 2012, Dr. Christopher Kuhar manages the Zoo’s extensive animal collection and oversees the daily operations of the 183-acre facility. Since joining Cleveland Metroparks Zoo in 2008, he has also served as Curator of Primates and Small Mammals and Curator of Animals. Prior to that, Dr. Kuhar was the…

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