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Welcome to Destination on the Left

You've arrived at Destination On The Left - a podcast focused on the travel and tourism industry, exploring successful collaborations, creative marketing ideas and best practices. Host Nicole Mahoney interviews Destination Marketers, Industry Leaders, Consultants and businesses in the tourism industry. Listen as we explore consumer marketing programs, travel trade marketing programs, lessons learned and successes achieved for these travel & tourism professionals.

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Episode 163: Destination on the Left Virtual Summit Recap: Day 3, with Nicole Mahoney

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also…

Episode 162: Destination on the Left Virtual Summit Recap: Day 2, with Nicole Mahoney

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also…

Episode 160: Destination on the Left Virtual Summit Recap: Day 1, with Nicole Mahoney

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also…

Episode 159: The One-and-Only Casper, with Brook Kaufman

Brook grew up in Norfolk, NE and moved to Casper in 2015. During her time here she has fallen in love with the people of Casper and the sense of community. Brook is the CEO at Visit Casper and her favorite part about her position is continually forming strategic partnerships with fellow community members and…

Episode 158: Data-Driven Marketing in Travel and Tourism, with Humphrey Ho

As the U.S. managing director for China’s largest independent advertising agency, Humphrey Ho helps American brands reach their ever-growing base of Chinese consumers. Spearheading the opening of Hylink‘s American headquarters in Santa Monica, where he resides, Ho has scaled the operation up to 40 employees and secured the company’s key spots with industry leaders like…

Episode 157: Destination Iowa, with Ben Handfelt

Ben Handfelt conceives and carries out the strategic direction for the overall brand positioning, messaging and marketing platforms. He is the mastermind of Catch Des Moines’ new the “S’s are Silent” brand campaign. In this episode of Destination on the Left, I am joined by Ben Handfelt, Director of Creative and Communications at Catch Des…

Episode 156: Where You Want to Be, with Darienne Mobley

Darienne Mobley is a personal coach, professional development trainer, motivational speaker and team building facilitator who brings a world of experience and wealth of wisdom to her clients. As an industry trailblazer, Darienne works with individuals, helping them embrace life and leadership. She also partners with organizations, leading them to greater long-term success by developing…

Episode 155: Ten Years’ Worth of Gratitude, with Nicole Mahoney

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also…

Episode 154: Adaptive Marketing in Travel and Tourism, with Brian Bossuyt

Brian Bossuyt has been marketing the Pocono Mountains for the past 20 years. He was the Sales and Marketing Director for Camelback Mountain Resort for 18 years, and now serves as the EVP, and CMO of the Pocono Mountains Visitors Bureau. Developing marketing campaigns that target two of the country’s largest DMA’s, New York Metro…

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