Posts Tagged ‘Facebook advertising for tourism’
Beyond the Boost: Digging in to Facebook Advertising
The Facebook advertising platform has evolved since it first began and is now a digital advertising powerhouse. The platform offers technical support, learning modules through their BluePrint site, an easy ad builder, audience tools and tracking while delivering some of the lowest cost results in the digital space. In 2012, Facebook added the “Boost” button…
Read MoreHow to use Facebook Ads for Tourism
Facebook advertising is one of the most affordable digital ad channels around. It’s also where a majority of people are spending their time. With 2.4 billion monthly active users, over a third of the total world population, Facebook remains one of the best channels for reaching people with messages. What does that mean for those…
Read MoreProving Relevancy and ROI: Key Takeaways from the first Destination on the Left Virtual Summit
At Break the Ice Media we are committed to ongoing professional development of our team within tourism marketing. Each year, we invest more than 450 staff hours staying up-to-date on trends, new marketing tactics and deeper learnings. That is why the first Destination on the Left Virtual Summit we hosted in December 2019 was extra-special…
Read MoreWhat the heck is a Facebook Pixel?
A Facebook pixel is used in Facebook advertising to measure online activities beyond the link click to your website. Measurement and tracking are crucial to successful tourism marketing campaigns and a pixel tracking code is the best way to get precise measurements. Most marketers have experienced pixel measurement elsewhere before. Have you ever sent an…
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