Creating Experiences to Create Memories

Creating Experiences to Create Memories

At the 2017 NYSTIA Empire State Tourism Conference in Lake Placid, I was inspired by the overall theme of how to make a destination stand out that still stand true today. Bill Geist, DMOproz, talked about the importance of disrupting the status quo in order to drive brand awareness and visitors to your destination during…

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What Lies Ahead for the Group Travel Industry

What Lies Ahead for the Group Travel Industry

Group travel is one of the most significantly impacted travel segments in the travel and tourism industry as a result of the pandemic. And yet, group travel will resume. It will look a little different than it has in the past, specifically relating to group size and safety protocols. Some of this will lessen over…

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