Creative Travel Writing for Your Destination

I participated in a creative writing skills workshop at a PRSA Travel & Tourism Conference with the very talented Pam Mandel. During this day-long workshop,…

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Marketing and PR Strategy with the PESO Model

I’ve been hearing a lot about needing strategy from potential clients lately. They are running a business or organization with many moving parts, and just…

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Social Media Strategy Building Blocks

Social media strategy building blocks are basic elements of the strategy that set the stage for success. Casa Larga Vineyards is an award-winning winery in…

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