Facebook and Tourism Marketing: Best Practices

Social media is a standard marketing practice now, and holds several powerful platforms for tourism marketers. Taking on social media can be challenging, especially with…

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4 Digital News Solutions for the Modern PR Pro

As a modern PR professional, keeping up to date on the news is half the job. It’s important for me to be aware of the…

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Inside A Blogger’s World

A first-hand immersion with bloggers and the five ‘what I know for sure’ take-aways The Finger Lakes Region of New York recently hosted bloggers for…

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Instagram for Tourism: Best Practices

Taking on social media can be challenging, especially with limited time and budget. In this series, I’ll explore best practices for destinations and attractions across…

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Social Media Measurement for Tourism Marketing

Social media is a crucial part of any 2018 tourism marketing plan. But any good plan is predicated on being able to prove the worthiness…

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When to Add A New Social Media Channel

How do you know when it’s time to add a new social media channel? In previous posts, we talked about Instagram, hashtags, and how to know…

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