Marketing for Group Travel: Building Solid Relationships with Tour Operators
Group travel is a significant segment of the tourism market, and if you want to see those buses pulling up to the curb and filling…
4 Tips for a Successful FAM Tour
In the wonderful and exciting world of tourism marketing, various tactics are used to market a destination. One of these is hosting a familiarization tour,…
Collaboration Toolkit
Our first research study confirmed that collaboration is a constant in the travel, tourism and hospitality industry. It is not a matter of if, but when and how, organizations will collaborate together. Our latest study reveals how organizations are putting collaboration into operation and how they are setting up systems and processes so that collaboration becomes a strategic part of the organization.